Brendan, I read this piece three times (twice here and once on LinkedIn).
Brilliant and full of great resources.
One thing that I see as a pre-requisite is having business sense. Something that cannot be taught (or maybe yes, dunno).
Also, it’s important to understand the stage of the business you’re joining as a GTME. I appreciate your post on “When to hire a GTM engineer?”. I’m in touch with businesses that are looking for such a set of skills, but one is a scale-up, and the other is a startup figuring out which EU market and industry segment to go after.
People are confused.
But I believe that is necessary having business sense, knowing Clay, being confident with n8n, having solid outbound exp and, also, python and agents (smolagent or lang chain).
But I believe what is going to live is “Learn to sell, learn to build. If you can do both, you will be unstoppable.” and the GTME role is the only role that can teach you this at best.
Brendan, I read this piece three times (twice here and once on LinkedIn).
Brilliant and full of great resources.
One thing that I see as a pre-requisite is having business sense. Something that cannot be taught (or maybe yes, dunno).
Also, it’s important to understand the stage of the business you’re joining as a GTME. I appreciate your post on “When to hire a GTM engineer?”. I’m in touch with businesses that are looking for such a set of skills, but one is a scale-up, and the other is a startup figuring out which EU market and industry segment to go after.
People are confused.
But I believe that is necessary having business sense, knowing Clay, being confident with n8n, having solid outbound exp and, also, python and agents (smolagent or lang chain).
But I believe what is going to live is “Learn to sell, learn to build. If you can do both, you will be unstoppable.” and the GTME role is the only role that can teach you this at best.